Partners and Business Opportunities
Our goal is to help people effortlessly choose and buy what they need in order to live a better life. We are open to conversations with merchants who carry a Wirecutter-recommended product or service. Please note that due to the strict separation between Commerce and Editorial:
- We do not take content coverage or product suggestions to Editorial
- We do not accept products for review on their behalf
- We do not share our editorial colleagues contact info
- We do not participate in or publish any sponsored content
You can read more about our process and standards here: https://www.nytimes.com/wirecutter/about/
Affiliate partnerships
Readers visit Wirecutter when they are ready to make a purchase decision. Our exhaustive process and hours of extensive testing have built trust with readers and have made us a destination for product recommendations. If you are interested in speaking to our team about gaining share of voice for affiliate links onsite, you must first have an affiliate program with one of the major affiliate networks. Please note that if you do not currently sell a Wirecutter-recommended product or service, we are not able to partner. If you do carry a Wirecutter-recommended product or service and are interested in establishing an affiliate partnership, please email us at commerce@wirecutter.com.
Licensing and awards
Every pick on our site is an award winner, and being named best in class by our team of experts is news worth sharing. If you’re a manufacturer of a product that our editors named as the best, you can license our logo or editorial text to show potential customers how great your gear is. Please submit your interest and a representative from our licensing partner, Wright's Media, will follow up soon.
Advertising
In addition to our reviews and buying guides, we can connect merchants and manufacturers with our readers through our display units. Please email us at adops@wirecutter.com for details.
Other business opportunities
Please email us at commerce@wirecutter.com if you have ideas on how we could work together that don’t quite fit into the categories above.
Press
For interview opportunities and general press inquiries, please email booking@nytimes.com.