From the course: Learning to Be Promotable

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Create and lead supporters

Create and lead supporters

From the course: Learning to Be Promotable

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Create and lead supporters

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- To be promotable, you want to create a tribe of supporters. You don't want people to fear you or ignore you. When you're communicating with your subordinates, you want to focus on two main themes. First, connect the dots to a bigger purpose. The more an individual can connect their tasks to positively impacting the lives of your customers or making a difference to someone, the more engaged they will be. You see, purpose is the linchpin of emotional engagement because as much as you may want a promotion, you can't expect your team to work their hearts out just to benefit you. So you want to connect the dots to the impact that they're having on customers or your industry or the world. You want to give people a cause bigger than themselves because that sense of purpose, that's what drives long-term results. So as a leader, you always want to be framing tasks towards that larger purpose. Now, the second thing you want to do…

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