Missions to Movements Dana Snyder
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- Business
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Digital marketing and social media trends seem to change every day. It can be hard to know where to spend your time, energy, and money to make an impact. Each Wednesday, join Dana Snyder, digital strategist for nonprofits and CEO and Founder of Positive Equation, as she interviews guests sharing real-world digital marketing case studies from organizations making a positive impact in the world and short-form episodes with actionable social media tips to implement right away. Whether you’re looking to enhance your social media strategies, launch a big campaign or just hear some great advice to feel inspired, this is the podcast for you. Let’s turn your mission into a movement! www.positiveequation.com Instagram: @positivequation
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A Monthly Giving Program on a Mission to Provide Childcare for Voters with Emily Teixeria
You have a monthly giving program… now what? Today’s episode will help you transform everyday community engagement into a powerhouse of support for your cause.Emily Teixeria, Executive Director of Politisit, is bringing a wealth of experience, from intelligence to grassroots politics, to our discussion on how her Childcare for Voters program is revolutionizing the way parents can participate in civic duties. Her journey is not just inspiring—it's a blueprint for nonprofits looking to co...
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How PHCC Closed the Communications Gap for Thousands of Frontline Workers with Carrie Fox
Today’s incredible case study is all about the power of LISTENING, with the guiding force behind Mission Partners, Carrie Fox.First, we’re going back in time as Carrie reveals the rebranding genesis of the Public Health Communications Collaborative (PHCC) during the pandemic, shifting from a COVID-19 centric initiative to a broad-based community platform. We’re covering all things public health messaging and tales from the trenches—the challenges they faced, campaigns led, and how they built ...
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What Does a Community-First Marketing Approach Look Like with Andi Kay
The research is jarring. We spend upwards of five to seven hours a day on social media. But when women leave Instagram and TikTok, they generally feel worse about themselves.Imagine a world where scrolling online leaves you invigorated, rather than caught in a comparison trap. Andi Kay's foundation is on a mission to craft just that.Bloom Foundation is a nonprofit dedicated to helping girls build emotional resilience in a supportive community container. You scroll, but you leave feelin...
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How The Hope Booth's Activation at SXSW Generated Buzz & Results with Gloria Umanah
Gloria Umanah created a movement when she founded Hope Booth – shifting from dynamic event planning, to providing a beacon of hope to those facing loneliness during the 2020 pandemic. The Hope Booth remodels old telephone booths and provides individuals an innovative, interactive, and immersive experience to encounter hope, affirm their dignity, and serve as a connection point to finding local help and support for all of humanity; from the individual living on the streets to the CEO of a fort...
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Have $0 for Marketing? How Earned Media Can Drive Impact with Joe Quenqua
How can earned media create viral moments and drive impact? Today, we’re dissecting the evolution of earned media and how to measure success in the digital realm, especially for nonprofits.And there’s no one better to team up with for this conversation than Joe Quenqua, one of the most creative and brilliant communication professionals that I know!This episode is a revelation of what viral marketing moments mean and can look like in 2024. We analyze case studies featuring the Muppets, QVC, an...
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How Upstate Caring Partners Attracted 2,000 Applications Using A Digital Campaign with Francesca Orsomarso
Francesca Orsomarso’s arsenal of digital strategies flips the script on traditional recruitment. In today’s case study, we’re breaking down exactly how Upstate Cerebral Palsy attracted 2,000 qualified applicants within a few months of launching a campaign with FMN Creative.Francesca shares their brilliant one page funnel strategy (and how it was a MAGNET for attracting job seekers), plus the targeted ad approach that resonated with potential recruits and generated awareness. Listen closely as...
Customer Reviews
Great for all marketers, not just nonprofits
I’d recommend this podcast to anyone in marketing - not just nonprofits. Dana breaks all the info down into digestible tidbits - it’s like you are in the same room with her! She’s relatable and inspirational and always maps out the steps to take to implement the things she talks about.
Such a great resource for nonprofits
The Missions to Movements podcast is such a great resource for nonprofit marketers. The focus on practical, digital focused tips is especially helpful. If you’re in nonprofits, you need this resource.
My favorite podcast
I am an experienced digital marketer, but new to the field of non profits and Dana’s podcast has given me exactly what I needed. Her content is educational, relatable and inspiring while making you feel like you’re sitting on her couch in the middle of a conversation. I feel so much better equipped to propel’s my job’s mission after being a regular listener and I’m always excited when I see a new episode!