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G2 recognized Zoho
Zoho CRM

By Zoho

4.1 out of 5 stars

How would you rate your experience with Zoho?

Share your insights with Zoho CRM

Thousands of people like you come to G2 to find out whether solutions like Zoho CRM are the right fit for them. Share your real experiences with Zoho CRM and the G2 community and help someone make the right decision about their software.

Zoho CRM Pros and Cons: Top Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users praise the ease of use of Zoho CRM, enjoying its simple handling and user-friendly interface. (203 mentions)
Users love the easy-to-use interface and extensive features of Zoho CRM for streamlined business operations. (124 mentions)
Users value the seamless integrations of Zoho CRM, enhancing their workflow and boosting overall productivity effortlessly. (96 mentions)
Users value the lead tracking and assignment features of Zoho CRM, enhancing team collaboration and efficiency. (89 mentions)
Users love the easy integrations of Zoho CRM, creating a seamless and connected workflow with other tools. (76 mentions)
Users find the learning curve of Zoho CRM challenging, especially with advanced features causing initial confusion. (72 mentions)
Users experience integration issues with Zoho CRM, facing compatibility challenges and separate customer support for connected portals. (51 mentions)
Users find the limited features of Zoho CRM can complicate setup and disrupt workflow, especially for beginners. (49 mentions)
Users report slow loading times and occasional errors, hindering their experience with Zoho CRM’s performance. (44 mentions)
Users find poor customer support frustrating, with slow responses and inconsistent assistance complicating their experience. (43 mentions)
Users find some missing features in Zoho CRM that could enhance functionality and competitiveness with other CRM solutions. (37 mentions)

Top Pros or Advantages of Zoho CRM

1. Ease of Use
Users praise the ease of use of Zoho CRM, enjoying its simple handling and user-friendly interface.
See 203 mentions

See Related User Reviews

Verified User
A

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Great CRM lots of functionalities"

What do you like about Zoho CRM?

There's so much customization that you can do and it's super easy to do analytics on it.

Verified User
U

Verified User

Mid-Market (51-1000 emp.)

4.0/5

"Nice experience, but dynamicity can be improved! UI/UX is simple and needs more appealing look"

What do you like about Zoho CRM?

Its simplicity to use is what makes it a user-friendly one!

2. Features
Users love the easy-to-use interface and extensive features of Zoho CRM for streamlined business operations.
See 124 mentions

See Related User Reviews

Vinay T.
VT

Vinay T.

Enterprise (> 1000 emp.)

5.0/5

"Zoho CRM: Powerful, but a Learning Curve Exists"

What do you like about Zoho CRM?

I particularly appreciate the workflow automation, email integration

Priyojeet K.
PK

Priyojeet K.

Mid-Market (51-1000 emp.)

5.0/5

"Best CRM in the Market"

What do you like about Zoho CRM?

Very easy to use and a one-stop application for sales, Marketing, Business Follow-ups, Advertising, Bulk email campaigns, Invoicing etc.

3. Integrations
Users value the seamless integrations of Zoho CRM, enhancing their workflow and boosting overall productivity effortlessly.
See 96 mentions

See Related User Reviews

Verified User
A

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Very affordable and easy to use"

What do you like about Zoho CRM?

There are various tools and integrations available for each and every business need. It is really easy to customise as per your company's requirements

Shalini K.
SK

Shalini K.

Small-Business (50 or fewer emp.)

4.5/5

"Zoho CRM"

What do you like about Zoho CRM?

It has more AI features with integration built in

4. Lead Management
Users value the lead tracking and assignment features of Zoho CRM, enhancing team collaboration and efficiency.
See 89 mentions

See Related User Reviews

Mahesh B.
MB

Mahesh B.

Small-Business (50 or fewer emp.)

4.5/5

"Wonderful Tool to Manage leads"

What do you like about Zoho CRM?

Flexibiility to create journeys and workflows flawlessly with minimal coding, and it is the most popular tool to manage leads from multiple source , e

Verified User
U

Verified User

Mid-Market (51-1000 emp.)

4.5/5

"Zoho is one of the best platform for Leads managment."

What do you like about Zoho CRM?

This platfrom help to track leads and assign to my team mates, where i can create new leads or import them by csv. and plus we can also sync the lead

5. Easy Integrations
Users love the easy integrations of Zoho CRM, creating a seamless and connected workflow with other tools.
See 76 mentions

See Related User Reviews

Vinay T.
VT

Vinay T.

Enterprise (> 1000 emp.)

5.0/5

"Zoho CRM: Powerful, but a Learning Curve Exists"

What do you like about Zoho CRM?

I particularly appreciate the workflow automation, email integration

HS

Harkirat S.

Mid-Market (51-1000 emp.)

4.0/5

"A fully Loaded CRM platform to have"

What do you like about Zoho CRM?

Zoho CRM is a powerful single platform that handles overall records for our customers. It helps in maintaining all databases and provides strong integ

Top Cons or Disadvantages of Zoho CRM

1. Learning Curve
Users find the learning curve of Zoho CRM challenging, especially with advanced features causing initial confusion.
See 72 mentions

See Related User Reviews

Abhishek A.
AA

Abhishek A.

Small-Business (50 or fewer emp.)

5.0/5

"Streamline Your Sales Process with Zoho CRM"

What do you dislike about Zoho CRM?

While this software is great choice for companies, but there curve of learning might be challenging for other peoples

Sarah M.
SM

Sarah M.

Small-Business (50 or fewer emp.)

4.0/5

"zoho experience"

What do you dislike about Zoho CRM?

Sometimes complicated and hard to speak with the customer service

2. Integration Issues
Users experience integration issues with Zoho CRM, facing compatibility challenges and separate customer support for connected portals.
See 51 mentions

See Related User Reviews

Kenneth B.
KB

Kenneth B.

Small-Business (50 or fewer emp.)

5.0/5

"All-in-One Platform with Room for Better Text Message Integration"

What do you dislike about Zoho CRM?

The text message integrations are difficult to use and not very user-friendly.

NV

Nikita V.

Small-Business (50 or fewer emp.)

2.5/5

"Zoho CRM and Struggles with it"

What do you dislike about Zoho CRM?

It has a lot other "portals" in its ecosystem which it streamlines functionality to that could have been in CRM from the beggining. Hence, you will al

3. Limited Features
Users find the limited features of Zoho CRM can complicate setup and disrupt workflow, especially for beginners.
See 49 mentions

See Related User Reviews

Monica S.
MS

Monica S.

Small-Business (50 or fewer emp.)

5.0/5

"Efficient Workflow Automation and Insightful Reporting with Seamless Marketing Integration"

What do you dislike about Zoho CRM?

Mobile application limitations are there; while functioning, it lacks some of the advanced features available on the desktop, making it less efficient

Pratibha S.
PS

Pratibha S.

Small-Business (50 or fewer emp.)

5.0/5

"Business analyst perspective"

What do you dislike about Zoho CRM?

While Zoho CRM offers great functionality, a few limitations stood out during my experience. The user interface can feel cluttered at times, especiall

4. Slow Loading
Users report slow loading times and occasional errors, hindering their experience with Zoho CRM’s performance.
See 44 mentions

See Related User Reviews

Monica S.
MS

Monica S.

Small-Business (50 or fewer emp.)

5.0/5

"Efficient Workflow Automation and Insightful Reporting with Seamless Marketing Integration"

What do you dislike about Zoho CRM?

Mobile application limitations are there; while functioning, it lacks some of the advanced features available on the desktop, making it less efficient

Rahul kumar N.
RN

Rahul kumar N.

Mid-Market (51-1000 emp.)

4.0/5

"Handy CRM for modern technologies"

What do you dislike about Zoho CRM?

It takes time to load the content and it is a bit complicated process so understanding it is a bit difficult It requires time to time maintenance or

5. Poor Customer Support
Users find poor customer support frustrating, with slow responses and inconsistent assistance complicating their experience.
See 43 mentions

See Related User Reviews

Sohini B.
SB

Sohini B.

Small-Business (50 or fewer emp.)

4.5/5

"Best Platform to Grow Business"

What do you dislike about Zoho CRM?

Its CRM module is not as advanced as Salesforce. Also, customer service can sometimes be slow to respond to inquiries. Other than that, it is a great

Amit B.
AB

Amit B.

Enterprise (> 1000 emp.)

4.0/5

"Ultimate Business Solutions"

What do you dislike about Zoho CRM?

Sometimes you can feel interigaiton issue with other application. Also it seems that many features are getting overlapes. and support and responce ti

6. Missing Features
Users find some missing features in Zoho CRM that could enhance functionality and competitiveness with other CRM solutions.
See 37 mentions

See Related User Reviews

Verified User
A

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Best CRM for managing for leads and your marketing campaigns."

What do you dislike about Zoho CRM?

The integration with WhatsApp and any other software was through third party, no inbuild integration that is a bit disturbing and time consuming.

CE

Chris E.

Small-Business (50 or fewer emp.)

2.5/5

"Zoho CRM for your basic needs"

What do you dislike about Zoho CRM?

It’s more basic functionality compared to like Salesforce.

Zoho CRM Reviews (2,809)

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Reviews

Zoho CRM Reviews (2,809)

View 10 Video Reviews
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G2 reviews are authentic and verified.
abhay pratap singh c.
AC
Branch Manager
Capital Markets
Enterprise (> 1000 emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Seamless KYC Tracking and Integration with Zoho CRM"
What do you like best about Zoho CRM?

Zoho CRM is more helpful for me because we can integrate Zoho Mail and our KYC system, and also track the complete KYC process from within the CRM.it is very easy to use and we can also install its mobile application. we can also create Zoho sheets and implement in Daily tasks. i am using Zoho CRM from last 7 years . Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

At times, Zoho CRM experiences performance issues due to its drive-based structure, and connecting directly with a support executive can also be challenging Review collected by and hosted on G2.com.

PS
Senior Project Management Executive
Mid-Market (51-1000 emp.)
"A comprehensive solution for Growing Business!"
What do you like best about Zoho CRM?

The best is it is affordable and easy to use tool. Anyone with a basic understanding of CRM platform can use it easily. It is a fantastic option for companies looking for flexible, cost effective CRM solution. Its provides various customisation options, automation tools and integrations makes it a great choice for teams of all sizes. It is a scalability features which helps businesses grow whether it is a startup or an established enterprise. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

It's advanced features are complex and comes with a steep learning curve. These features are locked behind the higher tier plans but its basic plan offers a great value. Overall it is a great platform to be used. Review collected by and hosted on G2.com.

Mohit S.
MS
Senior CSM
Information Technology and Services
Mid-Market (51-1000 emp.)
"Great CRM platform for all your business needs - Automates the processes at ease!"
What do you like best about Zoho CRM?

Its fast and easily accessible. Has all the important sections which can enable you to perform your day to day work easily and more efficiently. Manages all the data related to customer at one place. You can automate the tasks at your ease and its customer support is also very helpful. It also tracks task effectively and helps you to analyze the performance of the account. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

I think it is going really well and solving the purpose very well. It can definitely improve a bit by getting more features which can automate things faster. Review collected by and hosted on G2.com.

Mohit S.
MS
Customer Success Manager
Mid-Market (51-1000 emp.)
"Powerful, Affordable, and Customizable Solution for Any Business"
What do you like best about Zoho CRM?

It is a powerful tool with extensive customisation options. The best part is it is affordable and fits all sort of business whether it is small or large. It is easy to use and comes up with easy integration with other zoho tools. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

The reminders that we set only appears as web push notifications because of which i tend to loose it at times. The features are great and overwhelming at times which requires support from help articles. Overall platform is amazing. Review collected by and hosted on G2.com.

Anshu  Y.
AY
Sr. Data Analyst
Mid-Market (51-1000 emp.)
"Zoho CRM Boosts Sales and Retention, but Needs a Modern Interface Upgrade."
What do you like best about Zoho CRM?

Zoho CRM stands out for its robust sales automation capabilities, flexible customization options, and intuitive user interface. It has helped us increase sales by efficiently identifying and nurturing high-quality leads, streamlining both sales and marketing workflows, and supporting informed decision-making with its advanced analytics. Additionally, it has improved our customer satisfaction by providing comprehensive customer histories, which allows us for quicker issue resolution and, as a result, it has contributed to higher retention rates and increased revenue. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

Zoho CRM offers a wide range of features, but its interface could benefit from a more modern update, even though it is quite good as it stands. I have noticed some issues, such as occasional lag and slow loading, particularly when working with very large amounts of data or generating complex reports. Review collected by and hosted on G2.com.

Verified User in Accounting
AA
Small-Business (50 or fewer emp.)
"Great product for a great price"
What do you like best about Zoho CRM?

Zoho CRM is an absolute powerhouse, offering an incredible suite of tools that has completely transformed our business operations. For any company seeking a comprehensive, scalable, yet remarkably affordable solution, Zoho CRM stands in a class of its own. Its intuitive interface makes user adoption nearly effortless, allowing our team to get up and running with minimal training and downtime, a critical factor for fast-moving businesses.

The platform's true strength lies in its sheer breadth of functionality. From robust sales force automation that tracks leads and deals with unparalleled precision, to insightful marketing campaign management and detailed analytics, it covers every touchpoint of the customer journey. We’ve been particularly impressed with the deep customization options. They have allowed us to tailor workflows, modules, and reports to our specific industry needs—a level of flexibility often reserved for much more expensive, enterprise-level competitors.

Furthermore, the seamless integration with other applications in the vast Zoho ecosystem, like Books and Campaigns, creates a truly unified business operating system. This eliminates data silos and boosts efficiency across every department. The customer support team is consistently responsive and knowledgeable, always ready to assist. For any growing business, Zoho CRM's scalability is a major advantage, ensuring the platform evolves alongside you. It isn't just a tool; it's a strategic asset that delivers exceptional value and provides the clarity needed to foster meaningful customer relationships and drive significant growth. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

I only dislike some of the limitations with the way fields can be created. Review collected by and hosted on G2.com.

LB
Transition Consultant
Small-Business (50 or fewer emp.)
"All-in-One CRM That Simplifies Lead and Project Management"
What do you like best about Zoho CRM?

I like that Zoho CRM keeps everything in one place such as contacts, emails, follow-ups, tasks so nothing slips through the cracks. It’s simple to navigate, customizable, and makes it easy to track exactly where every lead or project stands. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

I dislike that it's sometimes hard to keep track of sales or leads. I would like a feature where the leads stay at the top or some sort for 30-90 days until they're lost. Review collected by and hosted on G2.com.

Moiz H.
MH
Web Developer
Mid-Market (51-1000 emp.)
"Great value CRM with powerful customization"
What do you like best about Zoho CRM?

The user-friendly interface and dashboards make it easy to track leads, contacts, and deals in one place.

Automation features save time by handling repetitive tasks like sending follow-up emails or assigning leads.

Customization options allow you to tailor modules, workflows, and reports to fit your business needs.

Integration with other Zoho apps (like Zoho Books, Zoho Campaigns, etc.) and third-party tools provides a seamless workflow.

The mobile app makes it convenient to access data on the go. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

The initial setup and customization can be a bit overwhelming for new users.

Some advanced features require technical knowledge or the help of Zoho support.

The reporting could be more intuitive, and at times it feels limited without customization.

Customer support response times can vary depending on the plan you’re on.

The UI, while functional, isn’t as modern as some competitors. Review collected by and hosted on G2.com.

Deepak S.
DS
Cloud Engineer
Mid-Market (51-1000 emp.)
"A Game changer for sales team"
What do you like best about Zoho CRM?

Zoho CRM makes it simple to track leads, handle transactions, and engage with clients by providing a comprehensive view of all customer interactions. Additionally, I appreciate how it facilitates teamwork by integrating with phone systems, email, and other apps. The mobile app enables the team to handle customers and deals from any location, and the interface is easy to use. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

Working with complicated reports or big information might occasionally make Zoho CRM a little sluggish. Additionally, in comparison to specialized BI tools, some advanced functionality, such as analytics and reporting, are restricted. Overall, these are small problems with a robust and dependable CRM system. Review collected by and hosted on G2.com.

Jay A.
JA
VoIP- Asset Manager
Mid-Market (51-1000 emp.)
"Zoho CRM magnificent capabilities"
What do you like best about Zoho CRM?

Zoho CRM is seamless, top notch user interface.

It is customisable as per the business needs.

Zoho CRM syncs well with other Zoho tools and softwares enhancing integration

Dashboards of various business functions based on data and quick information transfer. Review collected by and hosted on G2.com.

What do you dislike about Zoho CRM?

Zoho is a complete package and having developer level functions it can be customised but if you require multiple user on the same function in a given time, it takes a little buffer time.

Also, during downtime things do get hidden or view/filter changes. Review collected by and hosted on G2.com.

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