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WooCommerce

By Automattic Inc.

4.4 out of 5 stars

How would you rate your experience with WooCommerce?

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WooCommerce Reviews & Product Details

Profile Status

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Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

7 months

WooCommerce Media

WooCommerce Demo - WooCommerce sales reports.
WooCommerce sales reports.
WooCommerce Demo - The slick WooCommerce settings panel.
The slick WooCommerce settings panel.
WooCommerce Demo - Product data panel.
Product data panel.
WooCommerce Demo - A product archive (grid).
A product archive (grid).
WooCommerce Demo - WooCommerce products admin.
WooCommerce products admin.
WooCommerce Demo - A single product page.
A single product page.
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Have you used WooCommerce before?

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WooCommerce Reviews (1,212)

View 3 Video Reviews
Reviews

WooCommerce Reviews (1,212)

View 3 Video Reviews
4.4
1,212 reviews

Pros & Cons

Generated from real user reviews
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Abhishek M.
AM
Digital Marketing Consultant
Small-Business (50 or fewer emp.)
"Flexible, Customizable, and Effortless eCommerce with WooCommerce"
What do you like best about WooCommerce?

It's very flexible and customizable. A Lot of third-party plugins are available that I can use to extend the features as per my requirements. The Best Part is it's plug-and-play; I can start using WooCommerce within a few Hours. Additionally, A Wide range of third-party tools or SaaS software can be integrated, such as Zoho CRM, Zoho Billing, and Payment Gateways like Stripe and PayPal. It's one of the best and easiest-to-use self-hosted eCommerce platforms. Suitable for selling Digital as well as Physical Goods. Review collected by and hosted on G2.com.

What do you dislike about WooCommerce?

Sometimes it becomes heavy and slows down the website, hindering the user experience. The Checkout experience is neither quick nor the best, which is critical for any e-commerce software. Not so good for B2B eCommerce. Review collected by and hosted on G2.com.

Ritik G.
RG
Assistant Manager - Digital Operations & Marketing
Small-Business (50 or fewer emp.)
"Flexible and Reliable Ecommerce Solution for WordPress"
What do you like best about WooCommerce?

“WooCommerce offers a highly flexible and reliable ecommerce engine that integrates seamlessly with WordPress. I like that it gives full control over products, coupons, checkout flows, and third-party integrations, allowing us to manage our website’s entire ecommerce operations efficiently without heavy custom development.” Review collected by and hosted on G2.com.

What do you dislike about WooCommerce?

WooCommerce requires frequent plugin updates and can sometimes become dependent on multiple third-party extensions, which increases maintenance effort. Performance can also slow down as the store scales, requiring ongoing optimization and hosting upgrades.” Review collected by and hosted on G2.com.

Molly G.
MG
Marketing Manager
Small-Business (50 or fewer emp.)
"Flexible, Customisable, and Seamless Integration with WordPress"
What do you like best about WooCommerce?

I love how flexible and customisable WooCommerce is. It integrates seamlessly with WordPress, making it easy to build an online store that fits my exact needs without feeling limited by templates or rigid structures. The huge choice of plugins and extensions also means I can scale or add features whenever I need to. Review collected by and hosted on G2.com.

What do you dislike about WooCommerce?

Some features rely heavily on third-party plugins, which can become expensive or cause compatibility issues. Updates can occasionally break functionality, and managing multiple plugins sometimes makes the system feel a bit bloated. Review collected by and hosted on G2.com.

Carlos C.
CC
CIO
Information Technology and Services
Small-Business (50 or fewer emp.)
"An excellent plugin for e-commerce"
What do you like best about WooCommerce?

As a business in the service of development and implementation of online stores, we continuously use the Woocommerce plugin which has been an excellent solution to create ecommerce in an agile and fast way. Our clients are very satisfied with this solution for their online businesses. Review collected by and hosted on G2.com.

What do you dislike about WooCommerce?

There are components that consume a lot of cpu resources on small servers and that the woocommerce development area should optimize. They should not add so many advertisement popups about woocommerce plugins inside the admin. Review collected by and hosted on G2.com.

Stefan T.
ST
CCC Team Lead
Information Technology and Services
Enterprise (> 1000 emp.)
"Easy way to set up Online Shop"
What do you like best about WooCommerce?

I love how simple and easy it is to use WooCommerce, I personally use it for my Wordpress blog page where I have online Shop as well. It is really easy to integrate everything and you can run your shop in just a day. Review collected by and hosted on G2.com.

What do you dislike about WooCommerce?

I don't like the cost of extra features that are available for WooCommerce, simply because there are dozens of free add-ons that can do just the same job as upgrades for WooCommerce and that makes them irrelevant for any WooCommerce user. Review collected by and hosted on G2.com.

PB
Customer Experience Manager
Small-Business (50 or fewer emp.)
"WooCommerce, powering every step of our online business"
What do you like best about WooCommerce?

After years running international ecommerce projects with WordPress, WooCommerce has become essential for our sales and growth. I love how it blends right into WordPress, making product management, payments, and shipping straightforward even as the business scales up. The flexibility means I and our developers can modify or expand anything we need, and it gives us full control over every aspect of our shop. Review collected by and hosted on G2.com.

What do you dislike about WooCommerce?

Sometimes setting up complex features, especially with third-party plugins and integrations, takes a bit more time than I’d like and developers help. Occasional compatibility issues crop up, and when something breaks, it can slow things down until it’s sorted. Review collected by and hosted on G2.com.

Juan L.
JL
Customer service agent
"Incredibly Easy to Use, But Lacks Detailed Metrics"
What do you like best about WooCommerce?

I like how easy it is to use WooCommerce. The themes it has are really useful for customizing my own website. With just a few clicks, I can start selling online. I can also edit every aspect of the theme and my website, which makes the platform very easy to use, even more so than Shopify. The initial setup was very easy, with just a few clicks I was already selling in a couple of hours. Review collected by and hosted on G2.com.

What do you dislike about WooCommerce?

I think that when you start having a lot of sales and many orders, WooCommerce does not have, for example, the necessary metrics to display. Other types of platforms are much more accurate in terms of the data and metrics they show. Review collected by and hosted on G2.com.

Oscar R.
OR
It coordinador
Small-Business (50 or fewer emp.)
"The freedom to sell: WooCommerce free and powerful"
What do you like best about WooCommerce?

What I like most about WooCommerce is that it combines two very valuable things:

It is free and flexible: you can start your online store without paying for licenses and then add extensions as needed.

It integrates perfectly with WordPress: it takes advantage of the full power of this platform, making it very easy to customize and scale.

Community and support: there is a lot of documentation, tutorials, and forums where you can find solutions to almost any problem.

Total control of your store: unlike other platforms, you own your information, your design, and your growth. Review collected by and hosted on G2.com.

What do you dislike about WooCommerce?

Learning curve: at the beginning, it can be a bit complex to set up for someone without experience in WordPress.

Resource consumption: if not well optimized, it can make the site slower, especially with many products or extensions installed.

Dependency on updates: you have to keep an eye on updates for WordPress, WooCommerce, and plugins to avoid compatibility issues. Review collected by and hosted on G2.com.

Vikas V.
VV
Software Consultant
Computer & Network Security
Small-Business (50 or fewer emp.)
"Versatile, Easy to Use with Strong Community Support"
What do you like best about WooCommerce?

I greatly appreciate that WooCommerce is open source, which provides a flexible framework for building shopping websites with ease. It works seamlessly with WordPress, making it one of the best plugins in the market. The code is well-written and actively maintained by its parent company, Automatic, ensuring stability and reliability. The community support is outstanding, as a large user base across the globe means common problems are often pre-solved, and solutions are readily available. The plugin's architecture allows for easy extension through plugins or custom code, which caters to specific business needs and ensures compatibility with updates without breaking the system. WooCommerce's ability to integrate smoothly with ERP systems, CRM systems, and major marketplaces like Amazon and eBay is beneficial, as it allows inventory synchronization via plugins. The setup process is user-friendly, involving downloading from the WordPress plugin library and following simple prompts, making it accessible for new users. Review collected by and hosted on G2.com.

What do you dislike about WooCommerce?

One challenge with WooCommerce is the potential for security vulnerabilities due to its open-source nature. Since the source code is openly accessible, the attack surface is exposed, which could allow security issues to be exploited across many stores if they arise. But that said, parent company is really good and they actively maintain it. Additionally, if store designers are not careful, the use of excessive plugins can slow down the store significantly. Review collected by and hosted on G2.com.

Borja O.
BO
Profe
Small-Business (50 or fewer emp.)
"The best option for your ecommerce if you don't want to rely on intermediaries"
What do you like best about WooCommerce?

The best thing about WooCommerce is that it is free and allows you to create a store tailored to your needs, whether you sell physical products or focus on digital products. You also have other paid plugins at your disposal that are well worth it if you want to create a more specialized business, such as a membership site. Review collected by and hosted on G2.com.

What do you dislike about WooCommerce?

The only problem I see is that the learning curve is greater than if, for example, you decide to use Shopify. It can also be somewhat complicated to manage orders if you are dealing with very large volumes, but it is easy to complement it with other tools that help you in that regard. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

7 months

Average Discount

8%

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WooCommerce Features
Storefront Design Tools
Product Visualization
Recommendations / Personalization
Content Management
Product Configuration
Product Search and Filtering
Checkout Process
Shipping Options
Tax Display and Processing
Customization
Performance and Reliability