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Your Guide to Growing Your Business

All of the topics that will give you the edge when it comes to scaling your business and taking it to the next level.

Expert Advice, Tips and Resources for Growing and Expanding Your Business

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Trending Resources to Help You Grow Your Business

Small Business Marketing Guide: Everything New and Existing Businesses
Small businesses have a lot to manage, including marketing. This guide will introduce you to core concepts of small business marketing.
Jennifer Post
Jennifer Post
What Are Demographics In Marketing?
Demographics are a key part of your small business marketing strategy, as they help you identify the individual members of your audience by certain characteristics, wants and needs.
Mark Fairlie
Mark Fairlie
How to Reach Your Target Customer
Struggling to pinpoint your audience? Learn several ways to identify and reach the people who need your products and services.
Katharine Paljug
Katharine Paljug
10 Ways to (Really) Know Your Customers
Follow these customer engagement tips and tools to help you build brand loyalty and drive repeat business.
Sammi Caramela
Sammi Caramela
Local Marketing Strategies for Success
Many businesses must focus their marketing efforts on a local audience.
Adam Uzialko
Adam Uzialko

Latest in Growing a Business: Advice, Tips and Resources to Help You Take Your Business to the Next Level

See All Latest
Accountant using a calculator
Article
Accounts Payable vs. Accounts Receivable
By Donna Fuscaldo | June 21, 2024

Want to optimize your cash flow management? Spend more time with your accounts payable and receivable.

Accountant using a calculator
Article
A Guide to Management Accounting for Businesses
By Sally Herigstad | June 21, 2024

This guide describes management accounting and how it is used to inform business decisions and strategies.

Article
Studies Reveal the Skills Employers (Really) Want
By Erin Donaghue | June 21, 2024
Article
How to Build an Email Marketing Contact List
By Skye Schooley | June 21, 2024

Read our expert tips on how to build an effective email marketing contact list.

Article
How to Accept Recurring Payments
By Max Freedman | June 20, 2024

Your customers and clients won't always remember to pay on time. Learn how to accept recurring payments to counter this problem.

Article
Financial Management for Startups
By Rebecka Green | June 20, 2024

You can't neglect financial health in the crucial early stages of building a business. Here are seven financial management tips for startups.

woman working in a home office
Article
What Is a VoIP Number?
By Steven Melendez | June 17, 2024

This guide explains what a VoIP phone number is and how Voice over Internet Protocol calls work.

Article
Emotional Intelligence Skills: How to Spot Them in Hiring
By Chad Brooks | June 17, 2024

Research says that emotional intelligence is more important than IQ and technical skills. Learn how to focus on EQ in the hiring process.

Article
Everyone Is Not Your Customer: That’s OK
By Adam Uzialko | June 17, 2024

Knowing who your customers are allows you to focus your marketing campaigns, offer specialized products or services, and adapt as your industry changes.

Businesswoman talks on the phone
Article
Which Cloud-Based Business Phone System Is Right For Your Business?
By Kiely Kuligowski | June 17, 2024

There are lots of options for cloud-based phone systems, but how do you find the right one? Our buyer's guide has all the information you need.

Article
Is a Four-Line Phone System Right for Your Business?
By Jeff Hale | June 17, 2024

What is a four-line phone system, and how do you know if you need one? Find out how these phone systems work and if one would be right for your business.

Article
What Is an Auto-Dialer?
By Jeff Hale | June 14, 2024

This guide explains how auto-dialers work and how your business can use them to save time and boost productivity.

Midsection close up of unknown caucasian man holding a box with personal items stuff leaving the office after being fired from work due recession economic crisis downturn losing job company shutdown
Article
These Workers Are Most Worried About Layoffs
By Elsier Otachi | June 14, 2024

Layoffs are picking up in multiple industries. Discover the most impacted roles, how economic downturns impact small businesses, and tips to avoid letting workers go.

Woman using a laptop
Article
Small Business Data Breach: Mitigating the Damage
By Steven Melendez | June 13, 2024

Follow these tips to protect your small business's network and mitigate the costs of a data breach.

woman typing on a laptop
Article
Writing Press Releases That Actually Get Read
By Tom Anziano | June 11, 2024

Learn how to write effective press releases that will help your business get news coverage, pique investors' interests, and drive brand recognition.

Article
10 Kinds of People That Get Hired Most
By Skye Schooley | June 11, 2024

Wondering which personalities are right for your business? Focus on these personality types when hiring new employees.

Article
What Is Mobile Device Management?
By Andreas Rivera | June 10, 2024

Securing and monitoring company devices isn't easy, but implementing a system has many security benefits. Learn what to look for in an MDM solution.

creative team brainstorming
Article
10 Best Mind Mapping Apps for Small Businesses
By Tom Anziano | June 10, 2024

Also known as brainstorming tools, mind-mapping apps can help you generate, execute and share creative ideas.

Article
12 Tips for Building an Effective Business Website
By Jennifer Dublino | June 07, 2024

Learn best practices to make your business website easy to find and effective at converting online users into paying customers.

people sitting around a conference table working
Article
How to Make Your Product Famous (for Almost Nothing)
By Sean Peek | June 06, 2024

Want to get your product featured in a movie or TV show? Here's what you need to do.

Article
Tips for Starting a Podcast
By Paula Fernandes | June 06, 2024

A podcast is a popular and versatile media form used to promote a business. Learn podcast basics, tips for success and how to get started.

Accountant using a computer and a calculator at a desk
Article
Best Billing Practices for Small B2B Companies
By Jennifer Post | June 05, 2024

This guide includes billing tips for small B2B companies looking to maintain a healthy cash flow.

Article
More Than Prototypes: A Look at the 3D Printing Industry
By Bennett Conlin | June 05, 2024

The 3D printing industry is set to continue growing. Here's how at-home small businesses can benefit as this technology becomes more accessible.

Article
8 Crazy Marketing Gimmicks Gone Horribly Wrong
By Natalie Hamingson | June 04, 2024

Not all marketing campaigns go as planned. We break down some of the biggest marketing failures of all time.

Article
Presentation Skills Every Business Owner Should Have
By Katharine Paljug | June 04, 2024

Accomplish your goals by mastering business presentation skills with preparation, practice and these tips.

Article
What Is Predictive Analytics?
By Shannon Flynn | May 24, 2024

It's easier than ever for businesses to use historical data for insightful projections. Learn how to get the most out of predictive analytics.

Article
What Are Demographics In Marketing?
By Mark Fairlie | May 20, 2024

Successful companies spend money on marketing only to people they know want what they sell. But how do they find these consumers? With demographics.

Close up on hand holding phone at office desk
Article
What Is a PBX System?
By Simone Johnson | May 17, 2024

Does your business need a PBX system? Read this article to find out.

Woman using a whiteboard to lay out business ideas
Article
Track Your Goals With These 10 Free Tools
By Tejas Vemparala | May 17, 2024

Digital and analog tools can track your progress toward achieving your goals. Learn 10 tools to measure progress and milestones and boost productivity.

Article
Accounting Checklist: Tasks to Do Daily, Weekly and Monthly
By Vishal Sanjay | May 17, 2024

Use this handy checklist to divide your company's accounting into daily, weekly and monthly tasks.