Category

Source

Purpose

Disclosures to Third-Party Businesses

Identifiers

Your Apple ID account information and device-generated identifiers not linked to your Apple ID

To serve you relevant ads

None

Protected classes

Your Apple ID account information, including your age, from Apple systems

To serve you relevant ads

None

Commercial information

Content downloads, subscriptions, and in-app purchases from Apple systems

To serve you relevant ads

None

Biometric information

Not applicable

Not applicable

Not applicable

Network activity information

• Your device information including keyboard language settings, device type, OS version, mobile carrier, and connection type from your device
• Third-party developers may provide us information about your activity in their apps, subject to their privacy policies

To serve you relevant ads

None

Geolocation data

Device location, if Location Services is turned off and you’ve granted permission to the App Store or Apple News apps to access your location

To serve you geographically relevant ads

Not applicable

Sensory data

Not applicable

Not applicable

Not applicable

Employment information

Not applicable

Not applicable

Not applicable

Education information

Not applicable

Not applicable

Not applicable

Profile inferences

Apple uses the information described above to create segments, which are groups of people who share similar characteristics

To serve you relevant ads

None