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Deborah Belgum

West Coast News Reporter

Deborah Belgum joined WWD in 2022 as a reporter in Los Angeles covering retail, real estate, business and breaking news. One of her first jobs was as a reporter in the Los Angeles bureau of the Associated Press where she learned that deadlines are every minute, not every hour, and you never know what you will be covering that day. She has worked at the Orange County Register, the Los Angeles Business Journal and the Los Angeles Times. She became fascinated with the clothing industry when she joined the California Apparel News as its senior editor, later being named its executive editor. Belgum has a bachelor’s degree in Spanish from the University of Colorado, Boulder, as well as a master’s degree in journalism from the same university. She later received a fellowship for Spanish-speaking journalists to study at the University of Southern California’s Center for International Journalism, concentrating on Latin American studies. She has used those studies well to report about Latin American apparel production, visiting dozens of factories in Guatemala, Colombia and Peru.

More From Deborah Belgum

Dioriviera 2024 Pop-up at Beverly Hills Hotel Includes Spa Takeover

The hotel's pool has taken on a decidedly French theme with coral pink toile de Jouy covering loungers…

U.S Consumers Continue Robust Spending but Looking Early for Holiday Deals

Even though the U.S. economy has slowed, shoppers are still feeling optimistic and shopping for clothing and…

Inside Shein’s Public Relations Campaign to Rehab Its Image and Become a Publicly Traded Company

The company founded in China wants to change the de minimus tariff rule and become more transparent.

Fossil Group Sees First-Quarter Revenues Slide After a Dismal 2023

The Texas-based watch and accessories company saw sales decline $100 million after discontinuing its…

David Beckham and Authentic Brands Group Talk Up Partnership

Jamie Salter and the soccer star, speaking at the Milken Institute Global Conference, see a bright future for…

Inside Montblanc’s New Beverly Hills Pop-up for 100th Anniversary of the Meisterstück Pen

The Rodeo Drive store has a mountain chalet environment, taken from the centenary campaign theme developed by…

Mntge and Sophia Amoruso Collaborate on a Vintage T-shirt Capsule Collection

The former Nasty Gal entrepreneur and the online digital fashion venture discovered some incredible T-shirts…

Hunza G Brings Its Crinkle-cut Swimwear to Melrose Avenue

The pop-up space on Melrose Avenue in Los Angeles arrives in time for Hunza G's new weekend collection of…

Gucci Doubles Store Size at South Coast Plaza, Readies Grove Boutique

Gucci is investing more in Southern California retail after the 2023 debut of exclusive by-appointment-only…

A.L.C., the L.A. Contemporary Brand, Names a New VP of Design

Stylist turned designer Andrea Lieberman has doubled business in the last four years with retail expansion…

Amour Vert Is Entering the Southern California Retail Market and Moving Its Headquarters to Los Angeles

The San Francisco sustainable clothing brand has been popular in Northern California, but it is shifting its…

Left on Friday Unveils Distinctive One-shoulder Look for Canada’s Olympic Beach Volleyball Team

The Canadian active swimwear company is keeping fashion in play for the team while preparing to open its…

Michael Kors Is Back on Rodeo Drive

The designer closed his original store in 2020 during the pandemic.

Bulgari Unveils a Major New Look at South Coast Plaza

The new store includes the first Bulgari Lounge in the U.S., and kicks off a growth phase in California that…

California Fashion Association President Ilse Metchek Stepping Down

After 30 years, the organization is undergoing a major change.

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