DIAGEO India

Assistant Manager - Luxury Customer Marketing

DIAGEO India Greater Kolkata Area
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Parkavi A

Parkavi A

HR Executive at Diageo

Position Name: Assistant Manager – Luxury Customer


Level: L6A- Assistant Manager


Reports to: Region Luxury Customer Marketing Lead


Qualification- MBA Experience- 2-6 years of work experience in hospitality and luxury industry


• To enable local sales teams to drive off takes through our Luxury category (JW Red Label & above) by appropriate BTL & TTL activities.

• To enable local sales teams to drive off takes through our Innovation category (new launches) by appropriate BTL & TTL activities.

• Both the above categories are driven through Key Accounts, Premium-on-Premise channels and off-trade – the incumbent will need to work very closely across channels and ensure category growth.

• Needs to understand the ROI behind every activation and control, manage budgets in line with off takes and conversions.

• Would need to have excellent stakeholder management and work closely with ASMs, TLs and KAMs to ensure on-ground follow through of activations.

• Self-motivated and proactive individual who can work un-monitored and under constant pressure of numbers achievement


Diversity statement


Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”. This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.


We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills, and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.

  • Seniority level

    Associate
  • Employment type

    Full-time
  • Job function

    Marketing and Sales
  • Industries

    Beverage Manufacturing

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