Since 1990, IMDb has been the world's most popular and authoritative source for entertainment information, fusing fandom, creativity, and technology to power the discovery of stories across all formats and media. Our brand identity reflects this legacy and the trust that hundreds of millions of customers worldwide place in us — from casual viewers to seasoned cinephiles, from emerging creators to studio executives.

This toolkit contains our essential brand assets for IMDb and IMDbPro: logos, typefaces, colors, and basic standards for their use. Approved partners can request access to our complete brand guidelines at imdb-brand@imdb.com. By following these standards, you help us maintain the strength and integrity of a brand that has been connecting and inspiring the global entertainment community for over three decades. Please ensure you're always using the most current version of these assets, as our toolkit is updated periodically.