David Kaufman’s Post

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Taking B2B Content Marketing into the 21st Century

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Founder of C2C Group

Digital systems in construction, a solution without a problem? We often marvel at the digital transformation wave surging across industries, promising efficiency and accuracy. Construction is no exception. But let's pause for a moment and ask - Is this a solution searching for a problem? Believe it or not, many construction sites are still ruled by pencil and paper, with efficiency and accuracy often lost in translation. Some argue that the industry doesn't need digitisation but a fine-tuning of existing processes. On the flip side, digital solutions offer real-time information, better project management, and fewer errors. The potential of digital systems in construction is immense, but are we forcing a square peg into a round hole? The answer isn't black and white. It's a spectrum, and we need to find where we fit in. Is it time for our hard hats to meet high tech, or should we stick to our blueprints? Let's push the conversation forward. Share your thoughts. Are digital systems in construction the future or a solution searching for a problem? C2C Group

Zahra K.

Communications Officer at iandyoumatter

11mo

Is this more about using CAD or are we taking more about getting smarter in Marketing here? hi David Kaufman Happy Monday

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