From the course: Quality Management for Operational Excellence

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Quality Function Deployment (QFD)

Quality Function Deployment (QFD)

From the course: Quality Management for Operational Excellence

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Quality Function Deployment (QFD)

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- All too often, new product development proceeds from one department to another, basically being tossed from one functional silo to another. I call it tossing over the wall syndrome. Design does its part and passes it over to engineering. The engineers do their part to come up with specifications and then sends it over to manufacturing who must then figure out the processes required to make the product. Because of this lack of cross-functional cooperation and teamwork, miscommunication often occurs and the voice of the customer gets lost in translation. Fortunately, there is hope. I would like to share a tool with you that overcomes the problems associated with tossing over the wall hand-offs. It forces communication across all departments involved by having them sing from the same song sheet, so to speak. It is called Quality Function Deployment or QFD. QFD originated in 1972 at Mitsubishi's shipyard in Kobe in Japan.…

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