Director, Media Reporting & Analytics

Job Description

Overview /Objective

The Media Analytics group is responsible for providing analysis and reporting of cross platform NFL consumption. This role will lead NFL game viewership reporting and analysis across traditional TV and digital channels and will work on international viewership support. The position interfaces with departments across the league including Media BD, Broadcasting, Marketing, and PR, and with partners.

Responsibilities

• Responsible for analyzing, reporting, and forecasting NFL game and tentpole event performance
• Provide analysis and context about viewership trends to assist with business development, scheduling, and other strategic planning
• Answer time sensitive ad hoc requests
• Work with PR on audience highlights and context for press releases/press inquiries
• Provide viewership forecasts and contribute to viewership prediction model to guide scheduling decisions
• Assist with international viewership reporting and analysis
• Oversee viewership measurement initiatives
• Effectively communicate findings and analysis to internal and external stakeholders
• Work collaboratively across internal teams
• Manage junior team members and guide their career development
  
  

Required Qualifications

• Bachelor’s degree
• 10+ years of work experience and 5+ at a broadcast or cable network, sports league, media agency, advertiser, local TV station/rep firm, audience measurement company, or technology company preferably with sports rights
• 3+ years of leadership/management experience
• Proficient in Nielsen TV ratings systems (NPOWER, NNTV, Arianna, NLTV) and Microsoft Office Suite
• Experience with digital streaming and Adobe measurement is a plus
• Quantitative research experience
• Strong written and verbal communication skills and the ability to deliver succinct findings to internal and external stakeholders
• Ability to work within tight deadlines and in a fast-paced environment
• Capacity to manage multiple projects and simultaneous deadlines
• Have an attention to detail and commitment to accuracy in reporting
• Collaborate and communicate effectively with people at all levels of the organization
  
  

Preferred Qualifications

• Interest in sports and the NFL is a plus
• Successful track record of multi-tasking, prioritizing, and working well under pressure
• Demonstrated track record of providing strategic thinking to internal stakeholders, including problem solving and responding to opportunities and challenges with the ability to translate into practical plans of action
• A team player and collaborative attitude
  
  

Other Key Attributes / Characteristics

• Strong interpersonal/relationship skills with the ability to adapt to different stakeholders
• Highly developed communication skills, both written and verbal, to communicate effectively and persuasively, including the ability to present data findings and analysis
  
  

Physical Demands

• N/A
  
  

Travel

• Limited travel
  
  

Salary / Pay Range

This job posting contains a pay range, which represents the range of salaries or hourly rates that the NFL believes, in good faith, at the time of this posting that it might be willing to pay for the posted job in the location(s) specified. The NFL expects to hire for this position near the middle of the range. Only in truly rare and exceptional circumstances, where an external candidate has experience, credentials or expertise that far exceed those required or expected for the position, would the NFL consider paying a salary or rate near the higher end of the range.

Terms / Expected Hours of Work

• FSLA Exempt
• NFL employees are required to work 40 hours per week.