Connect a marketing partner with Campaign Manager to create third-party audience segments with Matched Audiences. You’ll be able to select from your third-party audiences when defining a campaign’s audience.
Important to know
Some marketing partners are only available in certain regions.
When you integrate an audience from a marketing partner with your ad account, the data you select from the partner platform will be matched with LinkedIn members to create an audience segment. Depending on the size of your list and the marketing partner, it can take up to a week for your audience to fully process and be ready to use in a campaign. The average time is 48 hours or less. If your list is large, the list may be sent over in portions.
To launch a campaign, your audience size must be at least 300 members.
Follow the linked instructions below to set up your data integration with a partner of your choice. For any other questions or if your marketing partner isn’t listed, please reach out to your partner account manager.
Find the right partner to help you with data integrations in the LinkedIn Marketing Partner Directory.
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