Wix Studio reposted this
Collaboration is everything when it comes to building a brand. When Alex Harris and I first started Fiat Growth in 2019, our “website” was a simple landing page. As we began to scale, one of the first real investments we made was in brand - and that meant building a website that reflected who we are. We partnered with Scout Lab, our longtime design collaborators, and Kaitlyn Barclay, who I’ve known for years. That partnership has been central to everything we’ve built. So when Wix Studio asked Kaitlyn who her favorite client was, she gave me a call - and the result was this fun (and slightly nerve-racking) project involving a lie detector test, Q&A, and a chance to showcase what true collaboration looks like. Big shout out to the Wix team, to Kaitlyn Barclay, Willow Hill, and the Scout Lab crew. Creative space is delicate - it needs to be collaborative, it needs feedback, and it needs trust. That’s exactly what this partnership has always been. Special thanks to Yafit Lotan, Kira Gorbatkin, Adi Barlev and the Wix Studio team for the amazing production. https://lnkd.in/gtU4BDwQ