You’re starting a Cloud Computing consulting business from home. What do you need to consider first?
Cloud computing is a booming field that offers many opportunities for self-employed consultants. If you have the skills and experience to help clients with their cloud needs, you might be thinking of starting your own consulting business from home. But before you take the plunge, there are some important factors you need to consider first. Here are six of them.
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Kundan SinghSite Reliability Engineer - Cloud Services | Solutions Architect | AWS, Azure | Terraform | DevOps | Tech Lead | Cloud…
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Védric Loïc EBOA EBOLODevOps & Cloud Engineer ☁️ | AWS Certified DevOps Engineer–Professional (DOP) | Certified Kubernetes: Administrator…
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ROHIT KUMAR MISHRALead Consultant - Genpact | Cloud Migration Engineer | 26x Multi-Cloud | 4x MCT
Cloud computing is a broad term that covers various services, platforms, and solutions. You can't be an expert in everything, so you need to narrow down your focus and identify your niche. What kind of cloud services do you specialize in? Who are your target clients and what are their pain points? How do you differentiate yourself from the competition? By defining your niche, you can position yourself as a trusted advisor and attract the right clients.
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Cloud computing is not just a topic on a books or an article on any write-ups, we are now in an AI and ML era. Now cloud computing is the base for all this emerging technologies and tools. So, off-course you need to find your niche. Study the past, hard work in present and predict the future with ongoing trend, understand the ask or need in the market. Play with plenty of free DATA available on the internet. Hence get your data organized and plan it for showing your business model to the world.
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ROHIT KUMAR MISHRA
Lead Consultant - Genpact | Cloud Migration Engineer | 26x Multi-Cloud | 4x MCT
(edited)Identify a specific niche within the cloud computing industry. This could be focused on a particular technology, industry vertical, or type of service. Conduct thorough market research to understand the demand for your niche. Analyze competitors, target audience, and industry trends. Develop a comprehensive business plan outlining your business goals, target market, services offered, pricing strategy, marketing plan, and financial projections. Create a professional brand identity, including a logo, business cards, and a professional website. Establish a strong online presence through a business website and social media profiles. Clearly define your service offerings. Whether it's cloud strategy consulting, implementation, migration etc.
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Firstly you should find your expertise and niche within cloud computing. Then research market demand and also legal requirements. Try to develop a solid business plan outlining services, pricing, and target clients. Then invest in necessary tools and network extensively within the industry.
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Start with the knowledge you already have, and look for up and coming trends in that area. Most companies have similar challanges, therefore worth knowing and defining your Ideal Customer Profile. It also helps having certifications in the particular area to ensure you have the "license to operate". Certifications can give you better chances to get you trough the door, but not enough to get a role.
One of the biggest challenges of starting a cloud computing consulting business is setting your rates. You want to charge enough to cover your expenses, taxes, and profits, but not so much that you scare away potential clients. You also need to decide whether you charge by the hour, by the project, or by the value. There are pros and cons to each option, so you need to weigh them carefully. You can also research what other consultants in your niche are charging and adjust your rates accordingly.
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Initiating a home-based Cloud Computing consulting business necessitates meticulous deliberation of various pivotal aspects, among which establishing rates ranks among the most crucial preliminary measures. Pricing entails evaluating your level of proficiency, the level of market demand for cloud computing services, the intricacy of the projects you intend to implement, and the prices that competitors may charge for comparable offerings. It is crucial to maintain a delicate equilibrium between charging competitive rates that appeal to clients and guaranteeing that your fees accurately reflect the calibre and worth of your offerings.
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You are at this stage, means you have seen the market and its rate lists. if a server cost me 100 USD, i will add my margin same or nearly less than it reflect on the google search. That will attract your leads or customer. Give them the best support and you can add extra dish on the menu with attractive rate list. By above customer can get peace of mind and focus more on his business growth.
As a cloud computing consultant, you need to have the right tools to deliver your services, communicate with your clients, and manage your business. You need to choose a cloud platform that suits your niche and expertise, such as AWS, Azure, or Google Cloud. You also need to have reliable hardware, software, and internet connection to work from home. Additionally, you need to invest in tools for collaboration, invoicing, accounting, marketing, and security. You can use cloud-based tools for most of these functions, but make sure you have backups and contingency plans.
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Decided if you are jack of all trades and master of none aka generalist or specialist: while it's important to have people in both areas, critical to see what tools and product actually is needed for your work. Architect using Visio and PowerBI? Most likely Apple laptops won't be the best for you. Keep your tools simple, secure and well integrated with one another. Outsource what you can, but ensure you remain the overall owner.
To attract and impress clients, you need to showcase your cloud computing skills and experience. You need to build a portfolio that demonstrates your previous projects, achievements, and testimonials. You can use a website, a blog, a social media profile, or an online platform to display your portfolio. You can also create case studies, white papers, or videos to explain your process and results. Your portfolio should highlight your niche, your value proposition, and your professionalism.
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When establishing a home-based Cloud Computing consulting business, it is critical to construct an all-encompassing and persuasive portfolio. An assortment of projects that underscore your proficiency in cloud solutions—including migrations, architecture designs, security implementations, and any other pertinent services you provide—should be featured in your portfolio. Incorporate comprehensive case studies that delineate the obstacles encountered, the resolutions executed, and the resultant achievements. Integrate testimonials from contented clients whenever feasible in order to bolster credibility.
Once you have your niche, your rates, your tools, and your portfolio, you need to market your services to potential clients. You need to have a clear and consistent message that conveys your expertise, credibility, and benefits. You can use various channels to reach your target audience, such as networking, referrals, social media, email, webinars, podcasts, or online platforms. You can also leverage your existing contacts, clients, or partners to spread the word about your services. You need to be proactive, persistent, and strategic in your marketing efforts.
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Initiate the process by determining the scope of your target audience, which may consist of startups, small to medium-sized enterprises, or particular sectors that stand to gain from cloud-based solutions. Formulate a marketing strategy that effectively targets prospective clients by utilising a combination of conventional and digital channels. This may entail establishing a reputable online presence through email marketing, participating in pertinent social media channels, and establishing a professional website that showcases valuable testimonials, case studies, and information. In addition to webinars, online forums, and industry events, networking can help elevate your profile.
Finally, you need to manage your time effectively when you start a cloud computing consulting business from home. You need to balance your work and personal life, avoid distractions and interruptions, and set boundaries and expectations. You also need to plan your schedule, prioritize your tasks, and track your progress. You can use tools like calendars, timers, to-do lists, or project management software to help you organize your time. You need to be disciplined, flexible, and realistic in your time management.
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You can save yourself a lot of time wasted if you ensure well defined work for what is expected from you - in writing. Ensure regular check-ins/report out are scheduled in order to stay on track. Give yourself reasonable deadlines, have focus times blocked in your calendar and don't forget to switch off and have a personal life.
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Don't go to a rabbit-hole of focuson on the tool selection/solution. Ensure you understand the problem well enough, business requirements to ensure value is given back. And never forget the stages of developing something: Make it work (MVP) : no matter how slow or ugly it is. Goal is to provide value and receive feedback. Make it fast and secure (Non-Prod): Based on feedback make work on improvements that make the product/solution usable,secure and repeatable, etc. Make it pretty (Production): You have majority of things in order, but cosmetics will improve the overall usability of things. +1 Don't forget to document :)
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