How do you measure the impact of UX courses on your career?
User experience (UX) courses can help you learn the skills and tools to design and evaluate products and services that meet the needs and expectations of your users. But how do you know if your UX courses are actually making a difference in your career? How can you measure the impact of your UX education on your professional growth and opportunities? In this article, we will explore some ways to assess the value of UX courses and how to use them to advance your career.
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Kevin LiangFounder @ Zero to UX | UXR Manager & Instructor @ ZtUX Research Masterclass | Creator | Educator
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Özlem SenanContent Marketing Manager | Product Marketing Content Strategist | Content-Led Growth Marketer
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Slater KatzUX content that generated 💲M (Netflix, Fitbit, Afterpay, Chime, Verizon)
Before you enroll in any UX course, you should have a clear idea of what you want to achieve and how you will measure your progress. Do you want to learn a specific skill, tool, or method? Do you want to improve your portfolio, resume, or network? Do you want to get a certification, a promotion, or a new job? Having a specific and realistic goal will help you choose the right course for you and track your results.
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It's important to set goals when you take on a new initiative of any kind. When you're talking about UX education, your desired outcome can be anything from learning something new about UX to getting a job as a UX designer. It's important to be clear about this outcome before you choose your course. This way you can tailor your course toward your desired outcome. It's also important to adjust expectations and refine the outcome as you get deeper into the course. It's good to have period check-ins to make sure you're on the right road to get to where you need to go. You may learn something new that causes you to want to redefine your outcome, or you may discover that the particular course you chose is only a piece of your UX education pie.
One of the best ways to measure the impact of UX courses is to collect feedback from different sources. You can ask your instructors, peers, mentors, or clients for their opinions and suggestions on your work and performance. You can also use online platforms, such as LinkedIn, Behance, or Dribbble, to showcase your projects and get feedback from the UX community. Feedback can help you identify your strengths and weaknesses, improve your skills, and build your reputation.
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Another thing I'd add is to gather feedback not only after the fact, but also during your projects. Have a mentor or instructor leave comments and thought-provoking questions to help you think outside the box, learn what is working well and what can be done differently. What's more is to understand the level of performance you're at in order to look forward on where you'd like to grow into. What is expected of an early UX-er? Mid-level? Senior? A good mentor can guide you there, and a good instructor should be able to build solid foundations first before talking about trends.
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Feedback is key. A sidekick to seeking out feedback, and learning how to take feedback as a designer, is learning the skill of filtering feedback. Everyone you speak to (especially designers!) will have a different opinion on something that you've executed. They may have preferences for tools, platforms, formats, what you should include in a case study, what not to include, etc. etc. It's part of your development to learn how to take this feedback and pick and choose how you'd like to proceed and iterate. At the end of the day, it's your work and you need to be able to stand behind it.
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Feedback is the most critical component to learning UX writing and content design and leveling up your skills. Without feedback, you won't know if you're doing it "right," and you won't have any insight on how to improve your skills. That said, not all feedback is created equally. Look for feedback that's personalized, detailed, and actionable.
Another way to measure the impact of UX courses is to evaluate the outcomes of your projects and activities. You can use quantitative and qualitative methods to assess how your UX courses have influenced your work and career. For example, you can use metrics, such as user satisfaction, retention, conversion, or revenue, to measure the effectiveness of your UX solutions. You can also use testimonials, case studies, or stories to demonstrate the value of your UX contributions.
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UX bootcamps can be a blessing and a curse. As someone who's been enrolled in these camps, I can vouch that they're not worth it. 1- There are many free resources online 2- They don't prepare you for the real work environment 3- They don't teach you about business goals. The only good thing they give you is applied design fundamentals that you can find in any book or free course. My advice is you should focus on building projects that combine business goals and user needs. Focus on research and how you articulate your decisions. And remember, the design process is not perfect as they project in bootcamps. It's messy and it's more like a back-and-forth rather than that linear process.
A simple but powerful way to measure the impact of UX courses is to compare your situation before and after taking them. You can use a variety of criteria to compare, such as your skills, knowledge, confidence, portfolio, network, recognition, or income. You can also use a timeline or a chart to visualize your progress and achievements. Comparing before and after can help you see how far you have come and how much you have grown.
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Compare your proficiency before and after taking the course. Evaluating how well you understand basic UX tools, methods, and techniques, and determining if you can apply them in real-world scenarios is another way to track your progress. Another way is by assessing your improvements in usability, aesthetics, and user satisfaction in your contributions to your UX projects at your company. Additionally, asking for honest feedback from peers, mentors, or colleagues in the UX field about how your skills have improved since you took the courses can also be helpful. It's so obvious that feeling more capable and comfortable is a great indicator of positive impact. Keep tracking your growth and remember that Rome wasn't built in a day!
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Record yourself building a prototype in timelapse mode before and after you take a course. This is a great way to show your network how much you've learned.
Finally, to maximize the impact of UX courses, you should plan your next steps and actions. You should not stop learning and improving after completing a course. You should continue to practice, apply, and share your UX skills and knowledge. You should also seek new challenges, opportunities, and collaborations that can help you advance your career. Planning your next steps can help you stay motivated, focused, and relevant.
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Instead of solely focusing on UX courses, look for opportunities where you can get practical experience. This can mean working for a nonprofit to help update a website or looking at existing apps and giving it a refresh. You can also seek out other UX graduates and come together to work on an independent project. When you surround yourself with people who share the same goals, you're able to help motivate eachother and get valuable feedback on your projects.
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Enrolling in a UX course is completely optional and not an essential step to launching a UX career. There are plenty of free resource online now in days. And if you're structured and dedicated, you can even create your own “curriculum” with all the free resources and teach yourself. That said, information is only one part of education. Without feedback and support, it'll be hard to have the education click and improve on the foundational knowledge.
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