How can you build resilience in process design through change leadership?
Process design is the art and science of creating efficient, effective, and adaptable workflows for delivering value to customers and stakeholders. However, process design is not a one-time activity, but a continuous cycle of improvement and adaptation to changing needs and expectations. To build resilience in process design, you need to embrace change leadership, which is the ability to inspire, influence, and support people to adopt and sustain new ways of working. In this article, you will learn how to apply change leadership principles and practices to your process design projects and initiatives.
Before you design or redesign a process, you need to understand why you are doing it, what are the goals and benefits, and who are the affected parties. This will help you to align your process design with the strategic vision and priorities of your organization, as well as the needs and expectations of your customers and stakeholders. You also need to assess the current state of the process, identify the gaps and pain points, and evaluate the risks and opportunities of changing it. This will help you to define the scope and scale of your process design project, and to communicate the rationale and urgency of the change.
Process design is not a solo activity, but a collaborative effort that requires the involvement and input of different roles and perspectives. You need to build a diverse and cross-functional team that can contribute to the process design from different angles and levels. You also need to engage and empower your team members by clarifying their roles and responsibilities, providing them with the necessary resources and tools, and encouraging them to share their ideas and feedback. You also need to foster a culture of trust, respect, and learning within your team, and to recognize and reward their achievements and contributions.
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The process design team should involve innovators, early adopters, and any other individuals that are willing to adapt and change.
Process design is not a linear or deterministic activity, but a creative and iterative one that requires the exploration and experimentation of different solutions. You need to co-create your process design solutions with your team, customers, and stakeholders, using methods such as brainstorming, prototyping, mapping, and modeling. You also need to test your solutions in real or simulated scenarios, using methods such as pilot testing, user testing, and A/B testing. You also need to collect and analyze data and feedback from your tests, and use them to validate, refine, or pivot your solutions.
Process design is not a static or final activity, but a dynamic and ongoing one that requires the execution and evaluation of your changes. You need to implement your process design solutions in a phased or agile manner, using methods such as change management, project management, and agile delivery. You also need to monitor your changes in terms of their impact and performance, using methods such as metrics, indicators, and dashboards. You also need to review and report on your results, and use them to celebrate your successes, learn from your failures, and identify new opportunities for improvement.
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Working in small batches demonstrates that the team is willing to receive feedback and pivot if/when necessary and that the initiative is moving in the right direction.
Process design is not an isolated or temporary activity, but an integrated and continuous one that requires the leadership and support of your changes. You need to lead your process design transformation by setting the direction and vision, communicating the benefits and expectations, and motivating and inspiring your team, customers, and stakeholders. You also need to sustain your transformation by embedding the new process into the culture and systems of your organization, providing ongoing training and coaching, and ensuring accountability and ownership. You also need to adapt your transformation by scanning the environment and trends, and responding to new challenges and opportunities.
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Sustaining a transformation is more successful (and less painful) when there are built in feedback loops for customers and end-users. Adopt an approach that is based on validated learning such as PDCA (plan, do, check, act).
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