Consumer Behavior
How AI Algorithms Can Be Used to Personalize Experiences for Everyone in an Age of Data Privacy
Nick Howard, director of global strategy at EveLab Insight, discussed the two hot topics at the WWD Beauty…
What Brands Need to Know About the Amazon Beauty Customer
The customer-obsessed marketplace has had several new beauty launches including Clinique and The Outset by…
Second Purchases Are Critical to Building Relationships With Gen Z Shoppers
Alternative payment company Catch looks at how DTC brands can garner hard-to-capture loyalty amongst Gen Z…
The Evolution of Medical Aesthetics and Its Growing Foothold in the Beauty Space
Performance beauty company Evolus discusses redefining the medical aesthetic industry and working in tandem…
Study Finds That Gen Z Shoppers Loyalty Lies With Credit Cards, Not Retailers
A survey by Splitit looks at how buy now, pay later installment plans are viewed by consumers and the rise of…
Pinterest Has Identified the Top Style Trends for Summer
Data from the platform shows increased consumer interest in big and bold styles across all categories.
Walmart Is Done Punching Below Its Weight in Fashion
CEO Doug McMillon said the retail giant has "punched below our weight" in apparel, but is now seeing progress…
Gen Alpha’s Influence on Millennial Spending Power Predicted to Be Swift and Impactful
DKC Analytics group's recent consumer survey of Millennial parents explores the young generation's spending…
Episode 37: Retail’s State of Play
In this special-edition episode, WWD's Arthur Zaczkiewicz interviews Joshua Goldberg, senior managing…
Gen Z and Millennial Women Are Checking the Price Tag on Major Milestones
Credit Karma's latest consumer surveys reveal the added cost of being single and plans to delay family…
Gen Alpha Is Prepared to Pay Big to Slow Aging
Thorne's consumer report looks at how Americans are prioritizing health and wellness alongside the financial…
How Generative AI Can Help Overcome Information Overload in Online Shopping
Accenture's latest report reveals that generative AI has the potential to simplify decision-making in…
How Beauty Brands Are Incentivizing Loyalty Among Gen Z
Alternative payment company Catch incentivizes customer loyalty through its tangible dollar rewards.
U.S. Consumers Lag in Global Sustainability Sentiment, According to ESW Report
The latest Global Voices survey indicates U.S. shoppers are less environmentally conscious than their…
Consumer Stress Index Shows Global Relaxation Amid Geopolitical and Economic Complexities
Kearney's latest report reveals nuanced factors influencing stress, highlighting the role of media coverage…